Find what you’re looking for.

Search our content to learn more about attracting and retaining customers.

  • Article
      • AI Decisioning
        Showing 9 results
        1. Smiling woman looking at a phone, surrounded by feature icons.
          ArticleAI Decisioning5 min read

          The discount dilemma: How to delight customers without slashing prices

          Team
          Team Braze
          AI Decisioning
        2. A smiling man holds a smartphone displaying kitchen product recommendations, with translucent screens showing personalization settings and an order confirmation.
          ArticleAI Decisioning11 min read

          How to improve your checkout conversion rate with personalization and AI

          Team
          Team Braze
        3. A diagram showing a CTA experiment flowchart with three mobile app variants for a savings account, with Path 1 highlighted as the experiment winner.
          ArticleAI Decisioning9 min read

          Reinforcement learning: What it is and how it powers smarter marketing

          Team
          Team Braze
          AI and Machine Learning
        4. a woman is looking at her phone with a purple background
          ArticleAI Decisioning6 min read

          What is AI decisioning? A marketer’s guide to predictive campaign logic

          Team
          Team Braze
          AI and Machine LearningAI Decisioning
        5. A 3D bar chart showing growth, with icons of a user and a magic wand.
          ArticleAI Decisioning7 min read

          What are contextual bandits? The AI behind smarter, real-time personalization

          Team
          Team Braze
          AI and Machine Learning
        6. A smiling woman's face in a purple gear, surrounded by data cards showing a "20% off" offer and a "79% Conversions" rate with an upward arrow.
          ArticleAI Decisioning6 min read

          AI: The accelerator for creativity and efficiency

          Team
          Team Braze
          AI DecisioningAI and Machine Learning
        7. A person with dark skin, wearing sunglasses and a purple sweater, frames their open mouth with their hands, next to icons for a beaker, a magic wand, and the "BrazeAI Decisioning" logo.
          ArticleAI Decisioning15 min read

          What is OfferFit? AI-driven personalization explained

          Team
          Team Braze
        8. Two smiling young adults with overlaid app icons for mail, a beaker, a magic wand, and a notification bell.
          ArticleAI Decisioning14 min read

          Multi-armed bandit vs. A/B testing: Choosing the right experimentation framework

          Team
          Team Braze
        9. A smiling man in a red cap at a desk with a laptop, alongside icons representing magic, sparkles, and growth, set against an orange and pink gradient.
          ArticleAI Decisioning12 min read

          MAB vs. MVT: Choosing the right experimentation method for smarter marketing

          Team
          Team Braze
          AI and Machine LearningAI Decisioning
        • Previous
        • 1
        • Next
        SUBSCRIBE

        Be Absolutely Engaging.™

        Sign up for regular updates from Braze.

        Loading...
        RELATED SEARCHES
        AI and Machine LearningAI Decisioning

        It's time to be a better marketer

        Get StartedSee How Braze Works