braze
  • Why Braze?
    • The Braze PlatformAll your data, channels, and orchestration needs in one place
      View the platform
      Pricing
    • BrazeAl™ UPDATESAutomate, learn, and personalize with AI
    • Braze Data PlatformUnify, activate, and distribute your data
    • Cross-ChannelSend all your messages from one place
    FEATURED CAPABILITIES
    • BrazeAI Decisioning Studio™Deliver 1:1 personalization, at scale
    • Journey OrchestrationCreate multi-step, cross-channel experiences
    • BrazeAI™ Agents UPDATESScale smarter engagement with always-on AI agents
    • Reporting & AnalyticsAnalyze performance & uncover insights
    • Creative Studio NEWSimplify creative workflows
    FEATURED CHANNELS
    • Email
    • Mobile App Messaging
    • Web Messaging
    • SMS/RCS
    • WhatsApp
    • View all channels
    How It Works

    Get a breakdown of our vertically- integrated technology

    Learn More
  • Industries
    • Retail & eCommerce
    • Financial Services
    • Travel & Hospitality
    • Media & Entertainment
    • Gaming
    • On Demand
    • QSR
    Use Cases
    • Optimize Onboarding
    • Boost Productivity
    • Improve Acquisitions
    • Reduce Churn
    • Increase Engagement
    Braze For
    • Engineering
    • Startups
    Smiling man holding a smartphone next to "GLOBAL Customer Engagement Review 2026" and the Braze logo.
    2026 Global Customer Engagement ReviewFor our sixth Global CER, we surveyed over 2,200 marketing leaders and analyzed upwards of 6 billion data points spanning more than 750 brands
    • Braze AlloysExplore and Connect with our trusted Technology or Delivery Partners
    • Become a PartnerExplore the different types of partnerships available and help lead the charge for best-in-class customer experiences
    • Find a PartnerSupercharge the power of Braze with pre-built partner solutions designed to accelerate success
  • Learn
    • Resources Hub
    • Case Studies
    • Blog
    • Reports & Guides
    • Videos
    • Webinars & Events
    User Documentation
    Grow
    • Bonfire Customer Community
    • Braze Learning
    • Customer Champion
    • Certification
    • Glossary
    Support
    • Support Overview
    • Professional Services
    • Customer Success
    • About UsLearn how Braze became the leading customer engagement platform
    • Investor RelationsGet the latest news, numbers, and financial results
    • CareersDiscover job openings & why people love working at Braze
    • ESGExplore our Environmental, Social, and Corporate Governance data
    • NewsFind out about the latest happenings at Braze
    • LegalGet information on our legal terms, policies, compliance, and more
    Looking for something else?
    Contact Us
  • Log In
  • Get Started
Get Started

Braze.
Be Absolutely
Engaging.™

DiscordTwitterLinkedin
Overview
Why Braze
Braze Platform Overview
How Braze Works
Pricing
Product
Braze Data Platform
BrazeAI™
BrazeAI Decisioning Studio™
BrazeAI™ Agents
Cross-Channel Messaging
Journey Orchestration
Reporting
Creative Studio
Email
Mobile App Messaging
Web Messaging
SMS/RCS
WhatsApp
Media Audience Sync
LINE
KakaoTalk
AIPCA | SOCISO 27001
Solutions
Retail & eCommerce
Financial Services
Travel & Hospitality
Media & Entertainment
Gaming
On Demand
QSR
Optimize Onboarding
Boost Productivity
Improve Acquisition
Reduce Churn
Increase Engagement
Braze for Engineering
Company
About Us
Careers
News
Investor Relations
ESG
Legal
Contact Us & Locations
Resources
Case Studies
Blog
Reports & Guides
Videos
Webinars & Events
Learning
Documentation
Documentation Home
User Guide
Developer Guide
Partners
Braze Alloys
Partner Portal
Partner Directory
Featured Reports
2026 Global Engagement Review
Support
Support Overview
Customer Services
Customer Success
Helpful Links
Login
System Status
Technical Support
© 2026 Braze
All Rights Reserved
Privacy PolicyPreference CenterSitemap

Gaming

Craft legendary moments for every gamer.

Keep players in the game longer by sending personalized messages that level up every interaction, in real time.

Contact Sales
a man wearing headphones is holding a cell phone next to a screen that says level 1 complete

The Braze Gaming advantage.

Braze pulls data together across player journeys both in-game and out—which allows marketers to power relevant messaging across all channels.

35%

Year over year increase in sessions per user

82%

Uplift in user lifetime with cross-channel messaging

51%

Year over year reduction in time to first in-game purchase

Real-time triggers

React immediately, reward continuously.

Reward your players with the recognition they deserve. Braze allows you to flexibly ingest data from any source to deliver real-time messages that keep gamers engaged and ready to pick up where they left off.

Braze Data Platform
a screen shows a man with headphones and says brandon you have one hour to claim a mystery reward

Intelligent personalization

Use AI as your cheat code to craft messages that connect.

Create immersive experiences and messages that are tailored to every player. Use BrazeAI™ to optimize experiments, support on-brand messaging, and build affinity for your game.

BrazeAI™
a screenshot of a video game scene that says brandon a new mission is starting upgrade pass deliver winning variant

Unified experience

Power up player connections with cross-channel messaging.

Create a seamless experience with a unified platform that delivers the best channel mix for every gamer. Meet players where they are at every interaction—both inside and outside of the game.

Cross-Channel Messaging
brandon 's mission brief deliver supplies to the destination

Hear from our customers.

Hear from brands who are using Braze to find a voice that is now finding its way to customers.

Read all Success Stories
Second Dinner

Second Dinner Amplifies Player Engagement

“The overwhelming majority of players first heard about the event or gained awareness of it, from those Content Card placements…I can't tell you how many times we think about boosting a YouTube video or boosting a social media placement, just hoping that somebody hears about this thing that we're doing. Meanwhile, we have this placement that we control that we own that does all this heavy lifting for us, incredible return for what it takes to implement this.”

Aland Failde, Senior Vice President, Second Dinner

See Second Dinner’s story
96%Engagement from Content Cards
86%Of traffic driven by Content Cards
Lumos Labs

Lumos Labs Drives Users to Form Brain-Building Habits

“The Braze platform’s customer journey tools really leveled up our annual New Year's Resolution campaign. We went from sending a single static message to our entire audience at once, to sending a series of messages that responded to our audience's behavior and reached them when they were most likely to engage.”

Seth Gourson, Marketing Manager

See Lumos Labs’ story
350%Increase in engagement

Check out the resources.

View the Blog
  • Smiling man holding a smartphone next to "GLOBAL Customer Engagement Review 2026" and the Braze logo.
    Report

    2026 Global Customer Engagement Review

  • braze inspiration guide 55+ essential campaigns . a world of customer engagement possibilities , all in one place .
    Guide

    Braze Inspiration Guide

  • A cover page that says "Melting Points, Where Creativity Meets Technology"
    Guide

    Melting Points: Where Creativity Meets Technology

It’s time to be a better marketer

Get StartedSee How Braze Works