Customer Engagement for Lifetime Loyalty: Top 3 Retail Trends in 2025

May 15, 2025 at 9am PT / 12pm ET

In partnership with

Shoppers' expectations are rising, and retailers must keep up—with the quality of their products and services and how they engage with shoppers at all points in their browsing and buying journey, be it in-store, online, and across devices, apps, and websites. With the technology and rich data at hand to provide those experiences, the time is now for retailers to elevate their game.

Join us on Thursday, May 15, as we examine key customer engagement trends from our latest research that retail marketers should focus on in 2025 as they tackle new challenges with building customer loyalty, lifetime value (LTV), and more.

What you'll learn:

• Trends shaping customer engagement in retail in 2025, including how retailers can deliver next-level "phygital" experiences that customers have come to expect
• Strategies for analyzing data more efficiently for personalization
• Best practices for internal experimentation and collaboration