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      • 101 Content
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          1. marcus williams is a loyalty member and purchase likelihood is high
            Article101 Content18 min read

            What is first-party data?

            Team
            Team Braze
            101 ContentData Privacy and Security
          2. a phone in a purple case with icons around it
            Article101 Content16 min read

            What’s Promotional Messaging?

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            Team Braze
            101 Content
          3. a woman in a red shirt is holding a folder and smiling
            Article101 Content8 min read

            Marketing Automation: What Is it and Why Is it Important to Your Marketing Strategy?

            Team
            Team Braze
            101 ContentPersonalization
          4. a phone with a message that says great news your order has been shipped
            Article101 Content17 min read

            What’s Transactional Messaging?

            Team
            Team Braze
            101 Content
          5. image
            Article101 Content14 min read

            What Are Android Notification Channels?

            Team
            Team Braze
            101 Content
          6. image
            Video101 Content

            What's SMS Marketing, Anyway?

            101 Content
          7. Article101 Content3 min read

            What’s MMS?

            Team
            Team Braze
            101 Content
          8. image
            Article101 Content3 min read

            How Web Push Can Drive Stronger Online Engagement

            Adam
            Adam Swiderski
            101 Content
          9. image
            Article101 Content5 min read

            What’s a Race Condition?

            Taylor
            Taylor Gibb
            101 Content
          10. image
            Article101 Content1 min read

            A (Fictional) Marketer Explores Segmentation: Build Platform and Channel Segments

            Team
            Team Braze
            Product Spotlight101 Content
          11. image
            Article101 Content2 min read

            A (Fictional) Marketer Explores Segmentation: Build Your Lifecycle Segments

            Team
            Team Braze
            101 ContentCustomer Engagement
          12. image
            Article101 Content4 min read

            What Rich Push Makes Possible for Retailers

            Adam
            Adam Swiderski
            101 Content
          13. image
            Article101 Content1 min read

            A (Fictional) Marketer Explores Segmentation: Examine All the Available Filters

            Team
            Team Braze
            Product Spotlight101 Content
          14. image
            Article101 Content4 min read

            What Are Exception Events?

            Mary
            Mary Kearl
            101 ContentPersonalization
          15. image
            Article101 Content2 min read

            One (Fictional) Marketer’s Journey: Connected Content is Your Friend

            Ashley
            Ashley Christiano
            Product Spotlight101 Content
          16. image
            Article101 Content2 min read

            One (Fictional) Marketer’s Journey: Duplication is Your Friend

            Ashley
            Ashley Christiano
            Product Spotlight101 Content
          17. image
            Article101 Content1 min read

            A (Fictional) Marketer Explores Segmentation: Build a Segment for Your IP Warming

            Team
            Team Braze
            Data Privacy and Security101 Content
          18. image
            Article101 Content4 min read

            What’s Frequency Capping?

            Mary
            Mary Kearl
            101 ContentCross-Channel
          19. image
            Article101 Content3 min read

            What’s Rate Limiting?

            Mary
            Mary Kearl
            101 Content
          20. an illustration of a smart phone with icons around it .
            Article101 Content5 min read

            What’s an App Session?

            Team
            Team Braze
            101 Content
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