Solutions Partners

Merkle

Merkle is a data-driven customer experience management (CXM) company that delivers unique, personalized customer experiences across platforms and devices. Our heritage in data, technology, and analytics forms the foundation for understanding consumer insights that drive hyper-personalized marketing strategies. Our combined strengths in performance media, customer experience and relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage.

Solution

Publicis

Publicis is a global, full-service advertising agency which operates in over 100 countries around the world. At Publicis, we orchestrate experiences across the entire customer journey. We leverage human insight, the world’s best data, empathetic creativity, and world-class technology to drive results and forge more meaningful interactions between your organization and your customers. We call these Connections Designed to Matter.

Solution

VML

VML is a leading creative company that combines brand experience, customer
experience, and commerce, creating connected brands to drive growth.

Underpinning all of this is VML Enterprise Solutions, a single operating unit that brings together our consulting, technology, data and innovation capabilities. Over 7,000 employees across VML's key offices and local markets contribute to the Enterprise Solutions offering to deliver on the increasing market demand for applications of AI, technology-driven transformation and operational efficiencies, brought to life via robust technology solutions.

It is with this winning combination of capability that VML realizes the potential of Braze. Our Braze Global Center of Excellence empowers complex, enterprise organizations to integrate Braze seamlessly into their operations, overcoming challenges such as outdated processes, siloed data, and the absence of real-time capabilities.

We do this to create new experiences for customers where real-time personalization in mobile apps, web experiences, email and messaging really matter.

Our expertise spans CRM, loyalty, marketing automation, and personalization; enabling us to humanize customer relationships at scale. Partnering with VML means unlocking faster rollouts, enhanced platform usage, and efficient campaign creation and activation—all powered by Braze’s omnichannel engagement capabilities.

VML is celebrated for our innovative and award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy’s.

The agency is recognized by the Forrester WaveTM Reports, which name WPP as a “Leader” in Commerce Services, Global Digital Experience Services, Global Marketing Services and Marketing Measurement & Optimization. VML’s global network is powered by 30,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X. #WeAreVML

Accenture

We connect deep human and business insights with the power of technology to define and deliver new realities. Experiences that can make lives easier, healthier, safer, and rewarding. At Accenture Song, we’re reimagining business through experience.

Solution

CACI

CACI is an expert at advising and implementing Martech. Over the past 10 years, we have implemented over 150 technology platforms for clients from highly complex marketing automation platforms to lightweight ESPs. We advise clients on data architecture, build data infrastructures, and provide strategic support for acquisition and retention strategies. We also manage programmes on behalf of clients and are marketers ourselves, making our approach to technology unique. We have our own third-party data products that are used by 100s of businesses in the UK, making us a trusted and very experienced partner.

Solution

Deloitte Digital

Digital technology has changed the face of business as we know it. Deloitte Digital is here to help you use it to your advantage. Our services help you advance customer- and design-centric thinking throughout your organization, from strategy through execution. Deloitte Digital combines Deloitte’s globally recognized strength in business transformation and technology implementation with the capabilities of a world-class digital agency.