Video|August 19, 2025
At Braze Connections: AI (Singapore), hosted at Changi Airport Group’s Changi Axis, marketing and tech leaders gathered to reimagine the future of customer engagement. Through insightful sessions with Changi Airport Group, foodpanda, and Merkle, the event showcased how BrazeAI™ helps brands scale 1:1 personalization, automate cross-channel journeys, and drive predictive engagement using tools like Personalized Paths and Connected Content. From frictionless pre-flight experiences to real-time content optimization, the event spotlighted the powerful blend of strategy and AI to deliver meaningful, customer-first journeys.
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.