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            1. Smiling woman using a smartphone, framed by a purple horseshoe magnet, against a pink and orange background.
              Article4 min read

              Building a retention machine: 6 data-driven insights

              Team
              Team Braze
            2. A smiling young Black woman looks at three phone screens displaying an app with a message and preference forms.
              Article10 min read

              WhatsApp Flows: How to build conversational journeys that convert

              Team
              Team Braze
              WhatsApp
            3. Three 3D icons: an open email envelope, an '@' symbol, and a thermometer.
              Article9 min read

              IP warming: How to build a trusted sender reputation and improve email deliverability

              Team
              Team Braze
            4. Astha Malik, Chief Business & Marketing Officer at Braze, featured on a graphic for Braze Forge 2024.
              Video

              Better Never Stops

            5. Braze Marketer of the Month: Yash Mani, Digital Experiences Lead at Sonder.
              Article4 min read

              October 2025 Bonfire Marketer of the Month: Sonder’s Yash Mani

              Emily
              Emily Calderon
              Bonfire
            6. The word "braze" in white script on an abstract orange and pink background.
              Article10 min read

              Introducing Braze Web SDK support for OpenAI’s ChatGPT Atlas browser

              David Bielik & Matteo Barreca
              AI and Machine Learning
            7. Braze Email Inspiration Guide banner with floating envelopes and app icons.
              Guide

              The Braze Email Inspiration Guide

            8. White "braze" logo in script font on an abstract background of pink, orange, and yellow shapes.
              Article9 min read

              Braze announces integration with ChatGPT custom apps to support customer engagement

              David Bielik & Antoine Torossian
              AI and Machine Learning
            9. Braze logo and title "From transactional to transformational: How APAC retailers win the next wave of loyalty", with two smiling women looking at a smartphone.
              Guide

              From transactional to transformational: How APAC retailers win the next wave of loyalty

            10. Two women look at a laptop screen, overlaid by a chat prompt box reading "MCP prompt" and "Ask a question about your Braze ecosystem...".
              Article7 min read

              The conversation you should be having is with AI: Leveraging the Braze MCP Server for financial services

              Brandon Liu, Lauren Roger & Madeline Lo
            11. Hong Kong cityscape with abstract purple and orange elements, featuring the text "GROW WITH braze HONG KONG".
              Article5 min read

              Key insights from Grow with Braze Hong Kong 2025

              Team
              Team Braze
            12. Gmail promotions and purchase tracking
              Article2 min read

              Get ready for Gmail’s promotions and purchase tracking 2025 updates

              Hailey
              Hailey Wade
            13. an email icon
              Article5 min read

              Everything you need to know about the Google Postmaster Tools v1 interface retirement

              Eric Stelle
            14. Webinar

              What's New at Braze: a live look at the Q3 2025 Product Release

            15. A profile for James Hudson
              Article12 min read

              B2C Personalization: How to Create Consumer Experiences That Drive Loyalty

              Team
              Team Braze
              Personalization
            16. a screenshot of a snoonu app on a phone
              Case Study3 min read

              Snoonu drives customer loyalty and repeat orders through a gamified shopping experience

            17. a woman is smiling while holding a cell phone that says hi jacky
              Article13 min read

              Add to Cart Rate: What It Is, Why It Matters, and How to Improve It

              Team
              Team Braze
            18. braze forge 25 is being held in 2020
              Article7 min read

              Forge 2025: Advancing customer engagement in an AI-native world

              Todd
              Todd Grennan
              Customer EngagementAI and Machine Learning
            19. a phone with a kfc logo on it
              Case Study4 min read

              KFC Spain's bold customer engagement strategy turned critics into fans

              PersonalizationCRMCustomer Engagement
            20. a stack of squares and a circle with the letter c on it
              Article4 min read

              Drive Real Value: Adding AI Decisioning to Your Customer Engagement

              Victor
              Victor Kostyuk
              Building Braze
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